Friesland Foods Romania, leader of the local dairy market, estimates turnover worth over 137 million euros this year, up 20% against last year, amid an expansion of its product range. The producer entered new market segments in the first few months of this year, starting production and retail of muesli yoghurt, fruit yoghurt, varieties of yoghurt drinks in PET bottles and of milk in 1.5-litre cartons. "Friesland Foods Romania saw an over 15% sales increase in the first five months of this year compared with the same time last year. For 2008, we forecast an around 20% increase, given last year's rise, as well as that recorded in the first few months of this year," said company representatives. According to the company's estimates, Firesland Foods could reach turnover worth over 495 million RON (137 million euros).
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