Deutek building materials producer, owned by AdventInternational investment fund, states that at present allconsumers, including those employed in the private sector, areexperiencing "a delicate psychological moment", much more seriousthan the move to cut salaries and pensions. The company, a leadingpaint and varnish producer, last year reached turnover worth 126.1mRON (29.8m euros), up 5% in RON from 2008, and this year expects aslight increase provided the psychological moment wanes rapidly, sothat the second half of the year should not lead to consumptioncollapse. "It's hard to ask a consumer who is assaulted bycomparisons to the Greek situation and early elections risk everyday to make any decisions with a major impact over his or herbudget. Against such a background, even a decision to minimallyrenovate an apartment gathers major investment connotations (...),"Adrian Ion, a marketing manager with Deutek, told ZF.
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