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BRD tests consumer lending market with 7% interest for RON

17.03.2010, 19:40 10

French BRD-SocGen, the second biggest bank domestically in termsof assets, is trying to breathe life into RON consumer lending withan interest rate of 7% per annum, a fixed one, within a promotionalcampaign carried out until late April. "We're checking out to seewhether the market is stagnating because of demand or prices. We'retrying to resuscitate consumer lending," says Lucian Croitoru, headof BRD's commercial department. In its standard offer, BRD sellsRON consumer loans with a 9.9% fixed interest for maturities of upto four years. For repayment periods of between four and sevenyears, the interest stands at 11% per annum, unchanged over theentire period. On the entire market, interests for RON consumerloans rarely go below the two-digit level. The consumer loan BRDsells as part of the promotional campaign, called "Expresso deprimavara" (Spring Espresso), is granted over a five-year periodand clients can borrow between 600 and 60,000 RON.

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