Good signs in furniture industry: Silvarom to resume exports after four years
Silvarom furniture producer of Bucharest is in talks to resume exports this year, with Germany as the main destination.
"We gave up exports at the moment the RON/euro exchange rate
went below 3.6 RON. Now, the rate is good, but it takes the right
product and price to enter," said Ioan Mărginean, financial manager
of Silvarom.
The company has recently participated in the furniture fair of
Cologne, Germany, where it held talks with German companies to
restart deliveries on this market. Silvarom started exporting in
2007, when the entire industry cut its exposure on European markets
and focused on Romania. Its giving up exports was immediately
reflected in turnover, as before 2007 deliveries abroad generated
around 10m euros.
"I am more upbeat than last year and I believe one of recovery
directions is given by exports". Exports are likely to bring 1m
euros in the company's accounts this year, a sum that, though not
high, can be a significant signal for the furniture market.